Helping leaders navigate change, define opportunity, and build what comes next.

I work with leadership teams to translate shifts in technology, culture, consumers, and markets into clear strategy, new opportunities, and actionable next steps.

In today’s world, the companies that win are the ones with the ability to treat change as an opportunity to act on, not an obstacle to overcome. My work is designed to break that organizational mentality.

My expertise sits at the intersection of foresight, strategy, and innovation. I bring context to emerging shifts, interpret what they mean for the business, and translate that understanding into meaningful action that drives transformation

What I Do -

1. Make Sense of Change

I help organizations understand how macro shifts — across technology, consumer
behavior, culture, and markets — are reshaping their landscape.

Outputs include:

  • Trends & foresight frameworks

  • Future scenarios

  • Strategic context for decision-making

2. Define Opportunity

I translate those shifts into clear areas of opportunity across products, services,
customer experience, and business models.

Outputs include:

  • Opportunity spaces & sizing

  • Workshops & working sessions

  • Strategic priorities

3. Turn Ideas Into Action

I work with teams to bring ideas to life — shaping concepts, aligning stakeholders,
and defining next steps.

Outputs include:

  • Early-stage concepts & testing

  • Innovation roadmaps

  • Strategic narratives

How I Work -

My role is to bring the outside in — surfacing the signals, tensions, and possibilities
that help leaders see their challenges differently.

Senior, Hands-On Partnership

  • I bring senior-level judgment while staying close to the work — leading projects from framing through recommendations and building buy-in with
    stakeholders along the way.

Provocative, Practical Thinking

I separate signal from noise, integrate lateral thinking, and turn complexity into recommendations that are both imaginative and actionable.

 Cross-Functional Alignment

I partner easily across teams, functions, and external collaborators to translate ideas into shared direction, momentum, and meaningful outcomes.

How to Hire Me -

Flexible, high-value engagements tailored to your specific needs and outcomes.

Strategic Advisory

  • Brief me on a pressing challenge, emerging opportunity, or set of questions and I’ll provide outside-in perspective, strategic context, and actionable next steps.

Fractional Strategy

Integrate me into your team to lead a strategic initiative from objective-setting and research through frameworks, recommendations, and executional direction.

Presentations & Working Sessions

Bring me in to inspire internal teams or external audiences with a presentation, provocation, or facilitated session on a key topic shaping your business.

  • I've tackled big questions on behalf of leading brands.

    (Click Through For A Selection)

  • What core services will we offer if the credit card is disrupted by the emerging digital economy?

    American Express

  • How can we use digital technology and service design to empower our low-income consumers in-store and online?

    Walmart Mexico

  • What are the emerging needs around energy at both the consumer and infrastructure levels?

    Intel

  • How are consumer attitudes changing towards safety, privacy, and security as always-on, digital products and services enter their homes?

    Facebook

  • How are people’s consumption habits changing in an increasingly fractured media landscape and how does that impact our marketing strategy?

    Google

  • How do families use technology to manage their day-to-day lives and what will that mean for the design of our digital ecosystem?

    Microsoft

  • What defines a best-in-class vehicle ownership experience and how do we create ongoing value for our customers?

    Hyundai

  • How do we recognize and reward our most loyal fans and customers and activate them in new ways?

    Nike

  • How do people find and define communities and what are the new passion points and occasions we can use to connect with them?

    Facebook

  • What does play look like in a digitally-connected landscape and how does that impact our product roadmap and experience offerings?

    Mattel

  • What are the emerging consumer needs at the intersection of wellness, technology, dining, and travel and how does that impact our F&B and service offerings?

    Westin

  • How can we effectively harness real-time data to streamline our preparation and response to humanitarian crises?

    UN Global Pulse

  • What's the new path to purchase for vehicle shoppers and how do we meaningfully engage at every stage?

    Volkswagen

I’ve had the opportunity to partner with an amazing roster of clients.

Let’s Work
Together.

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